Cookies & Consent
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1–2 minutes
What are cookie preferences?
Cookie preferences are the choices that users make regarding the types of cookies a website can place on their devices. These preferences allow users to…
Carla
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1–2 minutes
Passive Consent Definition & Meaning
What is Passive Consent? Passive consent means that consent from a user is assumed if they don’t explicitly object to something. Passive consent (also called…
Carla
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1–2 minutes
Is Email Address Personal Information?
Yes, email address is considered personally identifiable information (PII). Under data protection laws, such as the GDPR or the CCPA, personally identifiable information is any…
Carla
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4–7 minutes
First-Party vs Third-Party Cookies: What’s the Difference?
Cookies are small text files that websites install on users’ devices for different purposes. You can think of them as a website’s memory: every time…
Carla
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3–5 minutes
Universal Opt-Out Mechanisms (UOOM): Essential Compliance Guide for Businesses
For businesses that collect or process personal data, compliance with privacy regulations is no longer optional—it’s an operational necessity. As more US states enforce privacy…
Jessica Ryder
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4–6 minutes
What Happens to Compliance When Ad-Blockers and Browsers Block Cookies?
Many website owners worry about GDPR compliance when users visit their sites with ad-blockers enabled. Ad-blockers and browsers like Brave might block iubenda’s Privacy Controls…
Juan Ruiz
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7–10 minutes
Understanding Tracking Cookies: What They Are and How to Manage Them
Cookies are little text files that a website places on a user’s browser when they visit the site. Many cookies, particularly marketing and analytics cookies,…
Jessica Ryder
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13–19 minutes
Choosing the Best Cookie Audit Tool: How To Conduct a Cookie Audit With a Tool or Manually
Conducting a cookie audit is a crucial step for website and business owners to ensure they comply with privacy laws and provide a transparent online…
Juan Ruiz
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2–3 minutes
Stay Ahead: Google Expands Certified CMP and TCF Requirements to Switzerland
Following the established requirements for the EU and UK, Google is extending its compliance demand to Switzerland. Starting July 2024, publishers targeting users in Switzerland must use…
Jessica Ryder
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12–18 minutes
Google Consent Mode: Frequently Asked Questions
Google has introduced a new version of its Google Consent Mode, a framework that helps advertisers obtain users’ consent to show personalized ads and improve…
Carla
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2–3 minutes
Google Consent Mode: download our exclusive e-book!
Unlock the secrets to boosting your earnings with our exclusive e-book! Dear Affiliates, We’ve got something special for you! We’ve just released an extensive e-book…
Carla
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